mtait.com is the online portfolio of Matthew Tait. I am currently living in: Detroit, Michigan.
Projects
Tools: Photoshop, After Effects
Video bumper using stop motion animation for the Jeep® Storytelling series. Composited in After Effects, collaboration with designer Shaun Strack at Organic.



Posted in Projects Sunday, March 21st, 2010
Tools: Photoshop, CSS, XHTML, Illustrator
Launch Site »
I helped completely redesign the Chrysler corporate site. With a 2 week deadline, we worked tirelessly to prepare the site for launch just as Chrysler was announcing it’s new vision for the company. Following the launch I worked on various promotions for Chrysler and also designed a social media portal on the site for all brands (Jeep, Ram, Dodge, Chrysler, Mopar).






Posted in Projects Sunday, March 21st, 2010
Tools: Photoshop, Illustrator
Depend® was a really interesting client to work for. This was honestly one of the more difficult things that I’ve been tasked with, due to the amount of the research that was involved in understanding this unique segment. Incontinence is a serious condition that many people feel uncomfortable talking about, so a lot of respect went into the execution of all concepts. These are a few examples of some of the OLA we did for the launch of their new product.











Posted in Projects Sunday, March 21st, 2010
Tools: Photoshop
Launch Site »
The new Dodge Charger 2010 site that I helped design and ideate. The flash was done by We Like Small. It was a short 4-week timeline, but turned out really great thanks to an amazing team. The site won an IAB award for outstanding website





Posted in Projects Sunday, March 21st, 2010
Tools: Photoshop, Illustrator
We were tasked with creating a tool for jeep.com that would help guide consumers towards lower funnel activity more quickly. To tie in nicely with the Jeep brand it was decided that a trailhead made the most sense. I illustrated the trailhead, designed the logos, and provided early storyboard animations for the project.




Posted in Projects Saturday, March 20th, 2010
Tools: Photoshop, Illustrator, Flash, XHTML, CSS, Wordpress, jQuery, PHP
Launch Site »
Freelance project for a non-profit organization in Canton, MI. I did everything on this project myself – design, asset collection, photography, copy, and I developed a custom wordpress theme that fully utilizes it’s power as a CMS for the client.




Posted in Projects Saturday, March 20th, 2010
Tools: Photoshop, Illustrator, Flash, XHTML, CSS
Launch Site »
The DSO website was one of the first websites I worked on after leaving school. I helped lead the design and interactivity for this site. The entire process took over a year to complete the animation, design, CMS, and e-commerce portion of the site.




Posted in Projects Saturday, March 20th, 2010
Materials: Cardboard, Colored Pencil, White Glue, Aluminum Rods/Spacers, Paper Thread
Tools: Xacto Knife, Miter Saw
Size: 21″ x 39″ x 20″
Time: 2 weeks
Collaboration with designer Carol Cho, who did all of the amazing handwritten type. Made from 20 sheets of cardboard, the chair is strong enough for an adult to sit in.

Posted in Projects Saturday, August 8th, 2009
Materials: Bass Wood, Aluminum Plating, Wiring, Lightbulbs, Diodes, Vellum, Batteries, Wood Glue, Stain, Toner
Tools: Photoshop, Illustrator, Xacto Knife, Miter Saw, Soldering Iron, Woodburner
Size: 18″ x 3.5″ x 12″
Time: 3 weeks
Interactive game based upon the seven deadly sins. Sinning equates to bright lights, noise, and earning yourself a “sin” card; -1 point.

Posted in Projects Friday, August 7th, 2009
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