Jeep Trailhead
March 20th, 2010
Tools: Photoshop, Illustrator
We were tasked with creating a tool for jeep.com that would help guide consumers towards lower funnel activity more quickly. To tie in nicely with the Jeep brand it was decided that a trailhead made the most sense. I illustrated the trailhead, designed the logos, and provided early storyboard animations for the project.
